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Integrated Digital Marketing Strategy Lab

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The Business Edit

Using the ABT Storytelling Method

And, But, Therefore When crafting your messaging (via email marketing, paid ads, social media posts, website copy, etc.) to attract customers and clients to your business, service, or product – storytelling is one of the most effective ways to do it. A simple and successful process is by using the ABT Storytelling Method. A=And, B=But, […]

Filed Under: Branding, Copywriting, The Business Edit

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Integrated Digital Marketing Strategy Lab. Empowering small business owners & entrepreneurs to take charge of their online presence and digital marketing through actionable tutorials and courses. Gain practical knowledge, get inspired, and leave behind the overwhelm.

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